photo: lucy films · cc by 3.0 ↗Conan Gray turned a bedroom-pop YouTube channel into one of the decade's most direct confessional songbooks, translating suburban Texas adolescence — bullying, unrequited crushes, watching friends pair off — into plainspoken, hook-driven pop. Breakthrough singles "Heather" and "Maniac" (2018–2019) established his voice: diaristic lyrics delivered with theatrical, near-tearful sincerity over productions that split the difference between bedroom pop and arena-ready choruses. Kid Krow (2020) and Superache (2022) pushed the sound toward glossy 80s synth-pop and, on the more recent Found Heaven and Wishbone, into country-tinged balladry, while keeping the same unguarded first-person voice.
Gray has called Swift his songwriting "icon" and said flatly that she "raised him" as both a writer and a person — he's tracked her career since he was nine years old, and a supportive note (plus a gifted cardigan) from Swift after Kid Krow's release left him overwhelmed.
listen forThe move Gray borrowed most directly: burying a wrecked, specific emotional confession inside a deceptively bright, singalong melody — the same sleight of hand Swift used on early narrative songs like "Fifteen," where the sunniest hook carries the saddest lyric.
Gray has described first hearing Lorde's Pure Heroine as "a cataclysmic experience" — the first pop record he'd encountered that was about ordinary suburban teenage life rather than partying, and the first time a lyric described something he actually recognized from his own life.
listen forLorde's hushed, unglamorous scene-setting — specific, almost mundane suburban detail (car rides, boredom, small towns) set against spare, atmospheric production — is the direct model behind Gray's own nostalgia writing.
Gray has said Adele's debut album 19, which he heard around age 12, was "the first person that kind of opened me up to songwriting" — the record that first showed him a song could hold a real, relatable emotion rather than just being, in his words, "jingles."
listen forThe raw, unadorned vocal-forward balladry Adele established on 19 — where the arrangement steps back and lets a plainly sung emotional admission carry the whole song — resurfaces in Gray's own family-focused confessional ballads.